Designed to educate new and existing business owners about website
planning, development and management for prospect conversion and
overall marketing success, in this seminar you will gain an understanding
of web-design strategies related to selecting a website format, its structure
and its organization. Ideas and tips for effective webpage content, layout
and graphics will be discussed. In addition, critical success factors for call
to action strategies and basic transaction processing will be shared.
Finally, a discussion of techniques for Search Engine Optimization that
builds website traffic will be presented.