This webinar is sponsored by Orange County Government.

Are you a small business owner who wants to understand your website traffic and user behavior? If so, then you need to see how to get the most valuable data out of Google Analytics 4 (GA4). GA4 is the latest version of Google Analytics and it offers a number of benefits for small businesses, including:

• A look at which pages of your website may not be selling your services effectively
• What words people use on Google to look for your services
• What are the characteristics of the visitors who respond most strongly to your messaging?

During this webinar, you will learn the most valuable parts of GA4, including:

• What is a "Key Event" and why you need it to evaluate your website?
• Two hidden settings that can generate more data for you
• How to see your website traffic by source to help prioritize your time
• How to focus your data on the geography you serve
• How to separately evaluate each page of your website

Target Audience: If you are a small business owner who wants to learn how to use GA4 to grow your small business and improve your online visibility, then this webinar is for you! Register today to secure your spot.

Presented by Google Partner and National Trainer Matt Weber, President, ROAR! Internet Marketing