Business automation is everywhere. It’s the “sorry I missed you” email from a salesperson who just left you a voicemail. The birthday coupon from a restaurant. The reminder from a retailer that you added a product to your shopping cart but never clicked “buy.” Across every industry, automation has become a key to success. But automation isn’t just reserved for big corporations. Small businesses, too, can incorporate automation in some very simple, effective, and creativ e ways. In this session, you’ll learn how to: ? Increase email signups with dynamic forms ? Engage new subscribers with a simple two-part automated series ? Use click segmentation and automation to send more timely and relevant emails