Designed for anyone who has done their business research, most of their marketing plan, and understands some basic accounting and finance. It explains the purposes and value of a plan and uses a content template to help determine what goes into each section of this plan. FREE! A $35 value! Our Presenters, Doug Ware and Richard Kingdon With a 40-year career in the power generation business at Westinghouse and Siemens under his belt, Doug Ware offers a wealth of knowledge and expertise in products, installation, service and repair operations, and organizational and process improvements. Richard has had a successful career as CEO within the global manufacturing and B2B service industry. He has combined Fortune 500 commercial and strategic skills with ~20 years leading middle market PE-funded turnaround operations. Richard leverages this background to support investors and coach management teams to build profitable, high growth businesses with sustainable competitive advantage.