If “location! location!” is the key to retail success, “content! content!” is the key to email marketing. Compelling subject lines open the door and the content – both visual and written – compels your audience to take action. We’ll help you elevate your email marketing by creating subject lines that grab attention and eye-popping images and video with a clear call to action. We’ll show you time-saving tips for creating content that attracts, retains, and converts customers! Our Presenters Catrine Fredrikson and Dixie Punsky Catrine Fredrikson is the president and owner of EZY Marketing and has over 20 years of experience in the field of digital marketing. She is a speaker and educator in the area of online marketing with speaking engagements at SCORE, SBA, local chambers and for professional organizations. With a strong online presence, she offers live webinars and YouTube recordings EZY Marketing’s channel. Dixie Punsky is the digital marketing manager at EZY Marketing. She is a University of Florida grad with 16 years of experience in public relations and communications. An accomplished speaker and former Toastmasters president, she levies her skills in writing, design, and social media to help small business owners thrive.