A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is fundamental in identifying the critical factors of your business and the foundation of developing your strategic plan for a successful future. This session will cover the key aspects of a SWOT analysis and how it fits into your business's strategic plan. Attend this webinar to: Learn what a SWOT analysis is and why it is so important Understand when and where the SWOT analysis fits in the strategic planning process Develop an understanding of how to do a SWOT analysis for your business ?Meggie Woodruff, is a SCORE mentor who can help you at any stage of growing your business and better position you for success in the fields of Training and Development, Operations, Supply Chain Management and Product/Program Management. With broad corporate business experience, she is able to distill complex issues, set strategy, and drive measurable results.