Ever feel like your marketing is missing that special spark? In this workshop, we'll explore how defining your "Why" can supercharge your marketing efforts, helping you stay motivated and connect more meaningfully with your customers. In this interactive session, you'll learn how to: Identify the vison and purpose behind your business and how to use it to drive your messaging. Stay motivated and on track, even when marketing feels like a grind. Focus your marketing efforts on what matters most, eliminating distractions and amplifying impact. By the end of this workshop, you’ll walk away with a clearer understanding of how your business helps your community and a renewed commitment to sharing it in a way that forms lasting connections. Our Presenter, Penney Fox Penney Fox is a Content Marketing Strategist and the Developer of the Marketing Strategy Collective group membership program. She’s worked with hundreds of small businesses since 1999, teaching business owners how to balance managing your marketing strategy with your schedule, stopping what’s not working for you and giving you practical productivity steps to help you build your online presence to connect with qualified customers who want to buy your services, your products or online programs.